AEO Fundamentals
AEO vs SEO for B2B SaaS Brands
AI chatbots now drive B2B software buying decisions over traditional search.
Tunde Oyelaran
Contributing Editor · · 11 min read
AI chatbots now drive B2B software buying decisions over traditional search.
A prompt set design only works when it mirrors how buyers actually navigate their decision journey.
Training data patterns, not quality alone, determine which sources AI assistants cite.